Nowadays every business owner starting from small to a very big one have a website of their own which act as a mouthpiece for their products or services. Having a website is great! But simply having a site does not mean that your customers will be able to reach you- it could be buried so deeply in millions of results that your customers cant be able to find you. Think about yourself, when you look for something in internet, you do not often look beyond the first few pages of results. Research reveals that in the year 2008 Google alone registered 7.23 billion searches. In this billion search it is very essential that your website get noticed by consumers in right places at right times. According to Nielsen's "Global faces and Networked Places" report of March 2009, search engines have a global active reach of 85.9 percent of all users. SEO & SEM are the only tool needed to build a visible presence in search engines. Success while not guaranteed can be influenced with a hub and spoke strategy which depends upon certain dos and don’ts.
• Fresh Quality content
• Inbound Links
The first one is the king of search engine visibility while the second one is the queen. Social networking & blogging site are becoming essential for building relationships & thereby credibility. Get a free analysis of your website today. The greater you build a sustainable and visible online presence, the more your customers will recognize you.